Ironically, Celebrating is our Favorite Holiday Activity

Oh the weather outside is frightful, but the fire is so delightful, and since we’ve no place to go, let it snow! Let it snow! Let it snow! Let me tell you something, if the ghost of Frank Sinatra starts harmonizing the famous song from lyricist Sammy Cahn near area codes (617) (508), or (978), in Boston after last winter’s 108.6 inches of white, wet wonderful powder-blast, it better sing softly.

In a recent Ipsos poll conducted by Ipsos Public Affairs’ US Omnibus called Winter Holidays, we asked citizens what activities they look forward to the most during the winter months. Thankfully, counting snowflakes, building an army of Frosty the Snowman’s, and breaking the all-time snow blower mph record were outpaced by good old fashioned homespun favorites. Timeless activities like Holiday Celebrations (45%), Watching TV/Movies (43%), Cooking (28%), Reading (23%), and Enjoying Fireplace Fires (20%) are still top-of-mind for holiday goers.

I loved the way my mother decorated our house and holiday tree. It wasn’t over the top Martha Stewart-palooza. It was simple, yet nostalgic, and full of warmth from the lights, to the music, and the holiday firs laid all about the house. These traditions went unquestioned in our household but does everyone enjoy decorating and bringing their house to life during the holiday season? It appears nearly half (43%) of Americans love to decorate and entertain during this season, while (24%) don’t go too crazy with decorations, and even less (20%) do minimal decorations while avoiding holiday activities by staying at home.

For some, the holidays are celebration-nation, while for others, silent night is more than just a song, it’s a way of life. Regardless of whether you are going or staying, most people end up travelling in some way, be it local, domestic or international. AAA shares its travel estimate every year for holiday travel, and this year is no different. Over 100 million Americans will travel more than 50 miles from home this holiday season to visit family or vacation, which is up slightly (1.4%) from the 2014 holiday season. The Ipsos study has 42% of people traveling more than 100 miles from home to visit friends and vacation.

What am I doing you ask? I am celebrating with friends and family, within 100 feet of my home, while watching Leo DiCaprio’s masterpiece Titanic (so nostalgic), and sharing in an assortment of locally made favorites like lobster, pasta, egg rolls, chow mein, and sushi-extravaganza!

Happy holidays from all of us at Ipsos. Be safe, be well, and see everyone in the New Year!
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