Welcome to Ipsos Ideas Spotlight, our blog for all things research related

Welcome to 2012. And welcome to Ipsos Ideas Spotlight. This is our blog for all things research and today we begin the first step on a long journey. There is no ultimate destination. Just a series of adventures, discoveries and a great deal of learning and evolving – after all, that is the way with research. So come back again and come back often as the story unfolds and the blog grows and expands. We welcome your feedback, your questions, your suggestions and encourage you to engage in the dialogue and share your perspectives.

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