Gram Bowsher
About Gram Bowsher Research Analyst, US
Ipsos Marketing

Gram Bowsher is an Analyst in Ipsos Marketing. Before joining Ipsos, he attended Northwestern University where he studied Social Policy, Learning & Organizational Change, and Integrated Marketing. During his time at Ipsos, Gram has applied a creative lens to research on product development, innovation, and brand strategy in the consumer packaged goods, pharmaceuticals, and retail spaces.

Articles by Gram Bowsher

Augmented Reality May Change How We Live Our Lives and Conduct Research

Existentialist philosopher Soren Kierkegaard once said, “Life is not a problem to be solved, but a reality to be experienced.” Working in an industry in which every day life revolves around identifying, researching, and solving business problems, Kierkegaard’s words ring a bit dissonant with current trends. But Kierkegaard is not alone in his musings. Enter…