2019 Ipsos Affluent Intelligence Annual Report

Our 2019 IAI Annual Report is now available. Based on findings from our IAS Spring 2019 release, new data includes affluent binge watching behavior and attitudes towards advertising.

A snapshot of affluent Americans, the report highlights what’s important to this key demographic. In addition, the report offers an overview of their attitudes towards and trends in media consumption and use. 

Download the Report in PDF