Big Data – You Have a Right to Know

In this video of Darrell Bricker’s popular ‘You Have a Right to Know’ series, Ipsos Public Affairs’ Global CEO shares his insights on Big Data, including why it’s important, and what you need to be aware of from a methodological standpoint.

Other videos in the series include:
When Pollsters Get it Wrong
Questionnaire Design
Sampling and Weighting
Data Collection
Free Research Isn’t Free

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