Articles Posted in Public Affairs


Mental Health on the Minds of Canadians

Mental health is becoming an increasing challenge as the proportion of Canadians who are classified as “High Risk” on Ipsos’ Mental Health Risk Index inches up over the last year — from 33% to 35%. Three-in-ten (29%) Canadians also report that their mental health has disrupted their lives in some way in the past year.…

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Social Media May Not Be the Democratic Force We Thought It Was

On Federal Election Day, 2015, over 770,000 Tweets were sent out into the Twittersphere in Canada, but new data shows that the high volume of social media posts may not be reaching a new audience. Despite the early promise and the increased use of social media to discuss politics and policy issues, fewer Canadians have…

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Turnout and the D-R “Enthusiasm Gap”

My working hypothesis is that “swing voters” are mostly a myth created by pollsters (SORRY) and the media. The idea that there is some large swath of the population who, despite our nation’s immensely partisan tendencies, are compelled to fairly regularly change the party the vote for between D and R from election to election seems too fantastical. Party identity in the US is deeply rooted in values and identity, and not fleeting fancy. Of course we know there are some genuine swing voters out there, but not – in my view – in the numbers popularly conceived.

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Why Politicians Should Be Paying Attention to What Canadians say Online

Consulting with citizens on government plans, priorities and programs is no doubt necessary and a great way to ensure that Canadians are involved in government decision making. It has risen to prominence over the last few decades while at the same time Canadians have become more demanding of transparency and accountability for public sector actions…

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Ipsos Analysis of Donald Trump’s Climb to 1,237 Delegates

The notion of a contested convention for the Republican presidential nomination has gained traction over the last several weeks. A contested convention (also known as a brokered convention) would occur in the event that none of the Republican nominees were able to reach the 1,237 delegate threshold needed in order to clinch the nomination.

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Carson’s Departure Doesn’t Change Much (2016 Republican Primary)

Ben Carson ended his run for the 2016 Republican nomination on Friday, March 4 (link) after briefly surging in polling last fall but winning no primaries this year. His departure comes during repeated calls from the Republican Party leadership for the party to coalesce around a candidate (but Trump). Some hope that without Carson in the race, the ~10% of Republicans (link) still supporting him will move to support one of the establishment candidates like Marco Rubio. Our data indicates that is unlikely to happen.

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Why Donald Trump has a 90 percent chance of winning the Republican nomination

New Hampshire, South Carolina and now Nevada: the evidence is mounting that Donald Trump will be the Republican presidential nominee. Those who doubt a Trump victory believe that Republican voters will at some point come to their senses, while others see a narrowing field as one that favors Trump’s competition. We have always been bullish on a Trump nomination. Indeed, in September, we gave Trump a 45 percent chance of being nominated. Today, less than a week before Super Tuesday, we give Trump a 90 percent chance of winning the Republican Party nomination based on the available evidence.

Here’s why.

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Impact of 2016 Primaries on Voter Enthusiasm

Our presidential primary system is a unique, complicated and dynamic system that seems to be engineered more for drama than actually selecting a leader. After each contest pundits and candidates battle over who has “momentum” in an effort to both frame the next chapter and fire up supporters. Electoral losses are referred to as “demoralizing losses”, while victories are going to “energize supporters”. Regular political news covers (in very minute detail) the poll gains and losses of the candidates. What is less well studied is how election fortunes affect the enthusiasm of candidates’ supporters. After a big win or tough loss, are people fired up? Or ready to give up?

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Canadians Say Country Heading in Wrong Direction

The honeymoon for the new federal Liberal government is likely coming to an end. In three short months, a majority of Canadians have gone from believing that the country is heading in the right direction to believing that we are now off on the wrong track. This is the widest disparity with negatives outweighing positives…

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Eight in Ten Rate Driving and Smoking Marijuana as being Extremely Unsafe

However, Driving while Texting and Driving While Taking “Selfies” Seen as Significantly More Dangerous Marijuana has long been a topic of debate and controversy in America, and despite the decriminalization and legalization of marijuana use in some states, many Americans continue to uphold certain views and attitudes as to the perceived dangers of marijuana use.…

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