Articles Posted in News

TOMAmeter August 18 – 24: Gotham’s on the Rise

As much as we wish summer could continue, fall is just around the corner, which means a new slew of programming on the broadcast giants. FOX’s Gotham has been a steady performer in the Top 20 over the past month … Read More…

Trudeau’s Liberals Gain Momentum: Are Canadians Ready for Change?

Since the 2011 federal election Justin Trudeau’s Liberals have gained in intended vote from 19% to 38% and now lead Stephen Harper’s Conservatives (31%) by 7 points.

Trudeau’s 19 point gain comes from both the Conservatives (down 9 points) and the NDP (24%) down 7 points since the 2011 election.

If the magic number for a majority is 40% the Liberals under Trudeau are in striking distance but does the Liberal rise represent a shift in Canadian’s expectations of government? Do we want the Liberals back in power because we have come to the realization that there is value in government? Do we believe that the problems we face, be they, declining health services, income inequality, global warming or an economy that is slow to create jobs across the country will be solved by a more active government? Or are we merely tired of the old and looking for a new style of leader and government?

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TOMAmeter August 11 – 17: Discovery’s Shark Week Makes a Jaw Dropping Return

Discovery’s popular special, Shark Week,has chomped its way into our rankings, coming in at #16. However, the popular event could not best last year’s debut when the week long series came in at #11. Mentions of Shark Week last year … Read More…

Americans’ Appetite for Diets and Healthy Living

It’s impossible to fight it, so why worry about it? Summer diets simply don’t exist, so you need to get ahead of it in March-April-May. What? Diet and get in shape for only three months to look good? Don’t let … Read More…

TOMAmeter July 28 – August 3: A New #1 This Week

AMC’s The Walking Dead has crawled its way back up to #1 in our TOMAmeter after the release of an extended trailer at this year’s Comic Con. Netflix’s Orange is the New Black was a few mentions behind the zombie drama, … Read More…

TOMAmeter July 21 – July 27: Orange is the New Black Maintains Its #1 Standing

Fan favorite Orange is the New Black (Netflix) maintains its #1 seat, ahead of AMC’s Walking Dead (#2) and HBO’s Game of Thrones (#3). HBO’s True Blood (#4) makes a jump into the top five after a seventh place showing … Read More…

TOMAmeter July 14 – July 20: Orange is the New #1

Netflix’s Orange is the New Black has leapfrogged HBO’s Game of Thrones and is now our most mentioned program according to our respondents. This marks the first time an online program has ever reached the top spot in our rankings. … Read More…

TOMAmeter July 7 – July 13: Game of Thrones Bounces Back!

AMC’s The Walking Dead enjoyed a weeklong stint as the most mentioned TV show on our TOMAmeter, but mentions of HBO’s Game of Thrones were strong enough to help the program reclaim the crown. The Walking Dead fell to #3 … Read More…

Likely Voters – You Have a Right to Know

In the latest “You Have a Right to Know” webisode, Darrell Bricker, Global CEO of Ipsos Public Affairs, looks at political polling including the differences between gen pop, eligible, likely, and true voters, methods of dealing with non-voters, and the pros and cons of various models used in political polling. The “You Have a Right to Know” series is designed for journalists and informed citizens who have an interest in better understanding how public polls are conducted and presented, as well as how they can evaluate poll integrity and quality.

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TOMAmeter June 30 – July 6: Game of Thrones Gets Dethroned!

After twelve consecutive weeks at #1, HBO’s Game of Thrones has finally been removed from the top spot by a program that is quite familiar with the position. AMC’s The Walking Dead jumped up a remarkable five places to replace … Read More…

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