clifford.young
About Clifford Young President, US
Ipsos Public Affairs
clifford.young@ipsos.com

Cliff Young is President of Ipsos Public Affairs in the United States, and also leads Ipsos global election and political polling risk practice. His research specialties include social and public opinion trends, crisis management, corporate and institution reputation, and election polling. He works with a wide variety of corporate, government, media, and political clients.

Cliff is considered an expert on polling in emerging markets, as well as polling in adverse and hostile conditions. Before coming to Ipsos Public Affairs North America, he was Managing Director of Ipsos Public Affairs Brazil where he started the practice for Ipsos. Cliff has polled on over 100 elections around the world.

He is a frequent writer, analyst, and commentator on elections, communication, and public opinion.

Cliff earned his BA from the University of Illinois at Urbana-Champaign and did his graduate work at the University of Chicago (MA and PhD). He trained in survey sampling at the University of Michigan and in political psychology at Stanford. Cliff is also an adjunct professor at Johns Hopkins SAIS and an instructor at both Columbia University SIPA and University of São Paulo where he teaches courses on public opinion and election forecasting.

Articles by Clifford Young


Energizing the Base: Trump’s Immigration Policy and Its Effect

Over the last week or so the polls have narrowed: where Clinton had an 8-point lead over Trump, they are now in a near dead heat. The question, of course, is why?  The reasons, in my mind, are diverse yet interrelated. First, part of this narrowing is the natural regression to the mean which we…

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Does Clinton’s 8-Point Lead Look Softer Than at First Blush? Clinton v. Trump on Policy & Personal Quality Matchups

Only 83 days until Election Day! It has been a rough couple of weeks for Trump and a correspondingly good few for Clinton.  She leads Trump by an average of about 8 points, looking across all the polls. As we head into this final stretch, key qualities—both policy positions and personal attributes—will come into greater…

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Third Parties and Their Effect: Talking Points for the Diane Rehm Show

Party Identification Long-term decline in identification with either party: Democrats and Republicans Increase in identification as Independent 2016 seems to have frayed these party bonds even more: especially for Republicans But not yet sure if this is just short-term, or a long-term trend Third Parties in Global Context There is more experience with the effect…

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The Rationale Behind the Redesign of the Reuters/Ipsos Presidential Ballot Question

Since early June, our Reuters/Ipsos horse race ballot question (Clinton versus Trump) has shown a larger spread (Clinton-Trump) than the average of the market. Specifically, over this time our poll has given Clinton, on average, a 10-point lead, while that of the market has been narrower at 5-points. So why the difference? We analyzed a…

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The Unlikable Duo: Trump and Clinton

The present consensus among pundits is that Trump has lost serious momentum since shoring up the minimum number of delegates in early May. Is there any truth to this? The short answer is yes. Trump has lost steam since May. Indeed, after early gains in his favorability scores, they have been flat, hovering in the…

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It’s Nativism: Explaining the Drivers of Trump’s Popular Support

Introduction A year ago who would have believed it—Trump the presumptive nominee for the Republican party! For the longest time, most expected Trump would implode. But to the prognosticators chagrin this did not happen. I personally began to question my own assumptions about Trump during the summer of 2015. At that time, Trump was in…

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“Taking America Back”: Reasons and Meaning

Trump has forcefully pushed a strong “American Exceptionalism” rejuvenation narrative typified by his campaign slogan— “MAKE America Great Again!” Often Trump operationalizes this slogan in speeches as “we need to take America back” or some derivation thereof. To what degree do people agree with the message? And why? Republicans are much more likely than Democrats…

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Trump’s “America First” in Historical Context: Historical Resonance of Anti-Immigrant Rhetoric

Trump has been winning on his “Make America Great Again” appeal. His message has a strong “American-First” and “Nativist” undertone which resonates. How has this rhetoric played out over time? Is it on the rise in the US? Simple answer is no; it is not on the rise. Indeed, it is quite stable over the…

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Trump, It’s the Men Stupid!?: The Great March Implosion

Over the last week, Trump’s numbers across the board have tanked: fav scores, likability, primary vote share, general election vote share, etc.  This implosion has been attributed (and rightly so) to Trump’s consistent and relentless slights against women. No need to cite the events as the list is very long. So it’s Women that…

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Trump’s “America First” in Global Context: Global Resonance of Anti-Immigrant Rhetoric

Trump has been winning on his “Make America Great” appeal His message has a strong “American-First” and “Anti-Immigrant” undertone which resonates with the Republican base. How does this rhetoric play out in global context? A strong plurality of global citizens (41%) believes that immigrants take jobs away from their countrymen. Additionally, a near majority of…

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